Boosting your store’s productivity with the Magento Layered Navigation Extension
It is critical to always strive to be better than you were yesterday, no matter what you do. Especially in business, where rivalry is a necessary component of success. In terms of eCommerce, there are a plethora of things you can enhance, so you’ll always have room to expand, which is great news. The performance of your website is one of these areas. If you want to make clients like you and become the top shop on the market, this aspect is critical. The overall productivity, which determines your total revenue, is determined by the loading speed, search features, navigation, and other technological components.
We also know how to easily improve your online store. It is not difficult to improve performance with the aid of a particular Magento 2 plugin. So all you have to do now is download and install the plugin and spend a few minutes configuring it. That concludes our discussion. Make sure you’re aware of the possible rewards you’ll receive.
Working principles
Why is this a must-have add-on for you? Usability is one of the most important features of any website since it has such a big impact on conversion rates. Make layer navigation as simple as possible for the user. The usage of AJAX technology may drastically reduce the time it takes for a website to load. The filter system has also been improved, with new, simpler filters being added. It’s also possible to create unique designs. You may make your collection easier to navigate by adding more pages. Make one page for all brands or separate pages for each. Thanks to AJAX techniques, it can now browse across the whole collection without stopping.
The URLs have also been tweaked to improve both SEO and usability. This plugin allows you to reorganize all URLs so that they are more visually pleasing. Metadata can be changed, crawler visibility can be altered, duplicate material can be removed, and the transmission of filter links can be controlled. There are also sections dedicated to certain brands. Create individual pages for each of your store’s brands, each with its own URL and logo. Include both brand-related information and SEO-related features like robots, canonical URLs, and descriptions.
The search function has been enhanced. Provide your consumers with a means to quickly locate what they’re looking for, regardless of the size of your store’s product catalog. Customers may use the Layered Navigation module’s shopping options, which include a search box, to swiftly find what they’re looking for on the category page. This search filter may be tweaked to match the shop’s needs by providing a choice of search options. A full-text search on the current category page, as well as a filter for product attribute options, can be among its capabilities. The search filter may be set up such that both options are available at the same time. Customers may use the search filter to filter out non-essential product attributes without having to read through the complete buying options panel. This panel may be lengthy and intimidating for companies with a diverse product line. If a consumer wants clothing for a specific environment, they may put “climate” into the search area and then choose the relevant climatic components, such as warm or all-weather, from the drop-down menu. It is not necessary to scroll down to the section on climatic characteristics. That’s not all; there’s more! Take a look at the features of the add-on:
Functionality
Simple and intuitive navigation
Customers’ brand preferences are extremely important in their purchase decisions, therefore you should make every effort to satisfy them. On a separate page, the extension may provide a list of all the brands in your store. Each of the brands also has its own page. A logo, a description, and a product list may be found on each brand’s page. By manually or automatically providing the URL key for that search engine and applying the Store View visibility, you may have complete control over the visibility of a brand page for that search engine. On a brand page, metadata such as the meta title, keywords, and description might be provided. Use alt tags and a title for a page banner.
Choose many criteria at once
Magento does not allow consumers to select multiple attribute values in a single filter by default. They have to go back and forth a lot when they go shopping, which is inefficient. On the other side, clients may use this plugin to define as many criteria as they like.
It’s much easier to get started now
The plugin remembers your most often used filters and places them at the front of the product list. This enables new clients to quickly and simply choose the most popular criterion, hence speeding up the purchase process and raising the conversion rate of your site. It’s especially useful in stores with a wide range of filters and goods. Furthermore, the module ensures that smart and ordinary filters only show attribute values that are relevant to the objects selected. Filters will no longer be an issue for your customers!
Special built-in programs
Make a Brand Slider widget to let customers quickly navigate your company’s websites and goods. This brand widget should be placed in an area that will benefit your company the greatest. It might appear on all or just a few pages of your website. Change the size of the Brand Slider and the brand photos to fit your store’s design concept. To make the slider more user-friendly, change the colors of the paging and navigation buttons. Enable the animation auto-play option to bring the brand widget to life. Set the autoplay interval and turn on the autoplay loop. The animated Brand Slider may be stopped while the mouse pointer stays over it to make it more useful. If you have a lot of stores, you might want to make a Brand Slider for each of them.
Better performance
Customers don’t like jumping from page to page, so keep the number of pages they have to load on their journey to a minimum. You may load more items in any category or search results page by scrolling or clicking the Load More button, either automatically or manually, using the module’s AJAX scrolling feature.
The whole catalog may be seen on a single page
Thanks to the plugin, your firm now has a dedicated “All Products” page. Starting each customer’s journey through your product catalog on a single page and then using layered navigation to narrow down their options is more efficient. As a result of this arrangement, customers will be exposed to more things, and the number of pages they must change will be greatly decreased. To aid SEO, add metadata to the All Products page.
Highlights
If an attribute, such as Material or Brand, has many values, Magento will show the related filter in plain English. Clients may feel perplexed if they must choose from a large number of attributes. With this plugin, you will be able to submit photographs to these types of effects. Clients will be able to find what they’re looking for considerably faster as a consequence.
Related products
When your customers use the shopping filters to find the product they want, show them similar items. This extension allows you to bundle several attribute options into a single grouped option. Customers who asked for red clothes may instead receive purple or orange. Another example is when a consumer searches for cold-weather clothing using a grouped filter, and items for cold, chilly, and windy conditions appear. Almost every characteristic of a product may be classified. Use a separate label or swatch for group choices that are visible to your clients. Give the grouped options a label so they can be displayed separately on the admin page of your store.
Make the most of your characteristics
A new type of slider filter has been added. It allows you to search for things based on a variety of criteria, including price, size, and weight. Any business will benefit from the sliders!
Popular preferences
This filter shows the products with the most positive reviews, which is excellent for driving conversions. The products with the highest ratings are the most psychologically satisfying.
New arrivals
Customers will be especially interested in new arrivals if you sell time-sensitive items like food, clothing, or phones. This filter will be really beneficial to them.
Special offers
It is in your best interests to make it simple for people to locate your services. This filter is ideal for providing them with the extra push they require to convert.
Out-of-stock products
Customers aren’t usually interested in browsing for something they can’t buy, so you don’t want to show off out-of-stock items from your catalog. Because it is meant to exclude out-of-stock products from the product list, the Stock filter is an effective answer to this problem.
Conclusion
The Magento AJAX Layered Navigation extension is exactly what vendors have been waiting for since the dawn of time, because websites without further tinkering tend to run slowly, irritating many clients and prompting them to seek out alternative services. As a result, this plugin will undoubtedly improve your store.
